Oreo teams up with PAC-MAN to launch special edition cookies

If you’re a fan of both PAC-MAN and Oreo, then you will love their brand-new collaboration!

Oreo has teamed up with the iconic and beloved game to encourage fans to chase “playfulness through unique experiences”.

To celebrate these two brands coming together, Oreo has released six Oreo PAC-MAN Special Edition cookies, complete with incredible new packaging, inspired by the classic PAC-MAN game.

However, the fun doesn’t stop there! Fans across Ireland are being invited to get involved with #chaseplayfulness at www.oreo.eu. There, they will have the chance to unlock exclusive games, and maybe even win some amazing prizes. While you do not have to purchase the special edition cookies to get involved, fans who do buy them can scan the embossed Oreo cookies to unlock fun-filled games.

In terms of the prizes, fans are being spoiled for choice as the offers include the likes of a Playable Mini Oreo PAC-MAN arcade, a money-can’t-buy Oreo PAC-MAN arcade cabinet, and a PAC-MAN keyring.

One lucky person can also win a once in a lifetime holiday to Japan, to spend a week in the home of PAC-MAN. The winning fan will then be treated to a visit to Bandai Namco’s new gaming centre. 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by Oreo UK & Ireland (@oreouki)

Speaking about the exciting collaboration, Seamus Harahan, Brand Manager Biscuits & Baked Snacks for Ireland said: “We’re extremely proud of this new partnership with PAC-MAN. Playfulness has always been part of the Oreo brand's DNA, so partnering with this pop culture legend is the perfect fit, and we’re excited to see this campaign launch in Ireland. Cookie and gaming fans across Ireland can chase playfulness from now until April 2024."

Any fans wishing to participate can do so at www.oreo.eu from January 15. T&Cs can be found on the website, and the @OREOUKI social channels will continue to offer more ways to get involved.

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