How to disconnect from smartphones with the retro HMD Barbie Phone
Have you ever wanted Barbie’s retro Dream Phone to be an actual real phone? Well, if your answer is yes, then your dream has now become a reality!
Human Mobile Devices has partnered with Mattel to create the new HMD Barbie™ Phone, which brings a burst of nostalgia and a splash of glam to your everyday life in the form of a retro flip phone.
Not only is it an adorably chic, pink flip phone (with a mirror on the front), but it also aims to take you away from the distractions of smartphones, and bring you back into the real world. This retro phone doesn’t have any apps that you might be used to nowadays; it mostly focuses on calling, texting, and living in the real world without digital distraction.
As soon as you flip the phone open, you will be hit with a burst of nostalgia as beautifully familiar ‘Hi Barbie!’ boot up sound rings out. There is also a hilarious ‘missed call’ from Ken that you can add to your contacts, and you can even play Malibu Snake, switching apples for watermelons.
Another stylish feature is the phone’s 0.3MP camera with torch, which is perfectly on trend at the moment with GenZers who love taking photos with classic phones and vintage cameras.
The phone has plenty of Barbie wallpapers, Barbie app icons and helpful guidance for mindfulness in your life, including ‘Digital balance tips’, ‘BarbieMeditation’ and ‘Self-care reminders’. Even the sounds and alarms are relaxing!
When it comes to decoration, the phone comes with two alternative cases: the brightly coloured swirls of the 1992’s iconic Totally Hair Barbie™ doll, and a vintage ‘shooting heart’ design. There is also a beaded phone strap with iconic Barbie phone charms, sparkly gems and retro vintage Barbie stickers.
Speaking about the launch of the Barbie Flip Phone, Global Chief Marketing Officer at Human Mobile Devices, Lars Silberbauer, stated that it is their hope that it “encourages you to ditch your smartphone in times when you just want less browsing and more fun, all with the help of a true cultural icon, Barbie.”
The HMD Barbie™ Phone (RRP €129) is available to purchase now from the HMD website here.
