Aaaand the recession is over! Ladurée is opening a café in Dublin
When Ladurée opened its concession stand in Brown Thomas, it's fair to say we all went wild for the French pastry.
Well, now you're about to get a whole lot more of macaroon-loving in your life as the Parisian store is opening a new tea room on South William Street.
The franchise is to be operated by businessman John Collins who has taken over the lease of the high-profile premises, which was previously a café called Meet and Meat.
A private investor recently bought the building for a massive €2m, which was well above the original €1.4m asking price. What recession, right?!
Ladurée first opened its doors in Paris in 1862 and only in the past few years has opened concessions in Dublin and London.
Chairman of Ladurée, David Holden thinks that the new shop will do well because its clearly loved by the Irish customer.
“Our new retail store and tea room gives us an opportunity to build an even closer relationship with Ladurée customers. Our intention is to bring a lot more of what the Ladurée brand can offer to Ireland.”
The first phase of the business will offer its signature collection of macaroons in their fancy packaging. In January the shop will open its tea rooms where a company chef will offer a menu of sweet treats as well as savoury dishes.