Everyone on Twitter is freaking out about Kendall Jenner’s Pepsi ad
It looks like people are pretty angry with Pepsi and Kendall Jenner today.
The company released a new campaign yesterday, called Live For Now Moments Anthem, which starred the 20-year-old going from a photoshoot to a protest.
The two and a half minute video sees the reality star in a blonde wig while being photographed, only for her to notice a protest taking place on the street nearby.
Kendall removes her wig, takes off her dark lippy and joins the crowd of protestors. She then hands a can of Pepsi to a police officer, while the protestors cheer and applaud.
However, it's not going down well on Twitter:
Kendall Jenner gives a Pepsi to a cop and rids the world of -isms. Y'all can go somewhere with this tone-deaf, shallow and over-produced ad. pic.twitter.com/CEr4cAw3Ld
— Taryn Finley (@_TARYNitUP) April 4, 2017
Iesha Evans did it better. #PEPSI pic.twitter.com/ua1ZWQP7ke
— Geraldine (@everywhereist) April 4, 2017
How I imagine the @Pepsi executives right before they decided to make this ad with Kendall Jenner. pic.twitter.com/NcQIxHJVJq
— Zie (@ZieNYC) April 4, 2017
The Coca Cola marketing team after viewing the Kendall Jenner/Pepsi collab pic.twitter.com/SJYZkbR6hC
— Mike T (@majtague) April 4, 2017
Kendall, how do we address police brutality?
… Pepsi?
Partial credit! pic.twitter.com/RsxGH2FCRR
— Donncha (@DonnchaKnow) April 5, 2017