If you only buy into one celebrity trend this season, let this be it
A great pair of skinny jeans can totally revamp your wardrobe, so it's worth shopping around for the perfect fit.
We're always keeping an eye out for new styles, and when we saw Freddy jeans popping up on on our social media feeds again and again over the last few weeks, we knew we had to check them out.
With a host of celebrity fans in the US including Eva Longoria, Lea Michelle and Hayden Panettiere, this Italian brand already has a cult following.
Converts on this side of the pond include Pippa O'Connor, Rosanna Davison and Una Foden, and that's just for starters.
So what's the attraction? Well, every pair of these magical skinnies is enhanced with WR.UP technology, specially designed to lift and shape your curves.
Danielle McCrossan of Coco Boutique in Dublin is one of the main stockists of the full Freddy range – which includes jeans, leather-look skinnies, trainers and workout gear – and she says they're perfect for almost every shape. "If you have a flat bum, the jeans will give you that great curve, and if you're already curvy they'll enhance what you have," she explains.
As for the price, Freddy jeans might be a celebrity favourite but they don't come with an A-list price tag.
"The starting price is €79.90 and they go up from there," says Danielle. "We've been stocking the jeans for four months and we're currently selling around 50 pairs a week, which is huge for a boutique."
As well as the obvious advantages of enhancing your natural curves, the jeans also come in a range of washes, fits and lengths, which means you can easily find the perfect pair for you. "One of our most popular styles for petite girls is the 7/8 length skinnies, which have a shorter leg, so you don't need to get them taken up or cut and ruin their overall fit," says Danielle.
As well as being available from Coco Boutique on Clarendon St, Dublin, the Freddy range can also be purchased online at freddy.ie, though if it's your first pair Danielle recommends coming into the store to ensure you get the perfect fit. "There's quite a wide range so it's handy to come in and try them on in store where you can ask our advice," she says.
We can't wait to give them a go!
