He’s going into beauty! Drake now has his very own… LIPSTICK?!

The Internet went Drake crazy this week with the release of his new song and his mesmerising dance moves (which were made into many, many gifs).

But now the rapper is the muse behind a new shade of Tom Ford lipstick.

Featured in Ford's second annual Lips & Boys Collection, a capsule collection of lippy inspired by inspiring male figures in the designer's life.

Drake's namesake shade is a shimmery burgundy plum hue. The lipstick (also available in a mini-sized tube so you can take Drake everywhere with you) will launch with the rest of the collection on TomFord.com on October 30.