‘Severe sprinkle reduction’: Cork man’s ice cream plight goes viral

There are a fair few iced treats that Irish people hold dear to their hearts – Choc Ices, Orange Splits and Brunches to name just a few.

But one Cork man’s dessert was left lacking earlier this week, and he wasn’t going to keep quiet about it.  

Darryl O’Connell, from Goleen, County Cork, took to HB’s Facebook page on Monday to voice his concerns at “the severe reduction on the sprinkles applied” to his “personal favourite”, the trusty Brunch ice cream – and their reply was pretty amazing.

After “after a long day working on the farm pulling beet” he opened one of HB’s “delicious ice creams” to find it looking a little sadder than usual.

You can see how strongly Darryl felt from his post here:

Unfortunately this doesn’t seem to  be an isolated incident.

However, Miley seems pretty satisfied with her exceedingly sprinkled Brunch.

Thankfully, HB have since replied to Daryl’s post and promise they’re going to investigate. Phew!

This isn’t the first time that our favourite childhood treats have let us down. In recent years, Irish chocolate-lovers seem to be coming across more and more cases of “shrinkflation”.

Take the drastic reduction in Quality Street size, for example:

Is nothing sacred?