SHOCKER! Alex Cannon welcomed a BABY before entering Big Brother

In a shock turn of events, Alex Cannon is a dad!

The Celebrity Big Brother contestant welcomed a baby into the world just before he entered the house, and kept it a secret throughout the whole series.

It is thought that Alex told some of his housemates in private and his former flame Vicky Pattison reportedly also knows about the baby.

A source told The Sun: "Alex wanted to keep his family life private, which is why he didn't go public about being a dad on the show.

"He told a few housemates in private but it wasn't picked up by viewers as he was talking in code.

"He wants to be a great dad and has a good relationship with the baby's mum."

Alex's rep confirmed the news, but didn't want to comment any further.