Do these celebrities actually have white teeth?

Celebrities have been endorsing products for decades. From cars to cereal, we honestly thought we had seen it all.

Until now. For the past number of months, numerous celebrities have been snapping selfies with their latest endorsement. Except, we’re all feeling a little confused, and frankly not fully convinced.

The Cocowhite teeth whiting brand have been brightening the smiles of stars all over the world. Allegedly.

We wouldn’t know though, because in none of these photos do the celebrities show us their teeth! Not one, well, Chloe did, sort of. Not really though.

Brought my @cocowhiteuk on holiday with me to top up….really made my smile whiter #spon http://t.co/Vjn2FqxztE pic.twitter.com/IPJ79QsiDR

— Chloe Goodman (@Chloe__Goodman) June 17, 2015

We’re used to celebs promoting brands and products on social media, everyone’s seen their favourite tea-toxes and vegan ready-made meals by now. This is all fine and good, we kind of expect this sort of behaviour at this point.

But why can’t they show their teeth! We have some serious questions for you celebrities. Do you guys even have any teeth?

Is this all just some kind of prank?

Someone please just tell us!

Ashley, what is going on? Are you teeth as white as your fluffy robe?

We will never know.