Now, more than ever before, the discussion around body positivity and self-love is a part of our everyday lives.

It seems like everyday another influencer is coming clean about those seemingly perfect, but ever so staged Instagram pics, and we're constantly bombarded with campaigns telling us to 'love the skin you're in' and all that jazz.

So, why is it that the pressure to look a certain way still remains?

Well, even though the body positivity movement continues to grow, so too does the world of cosmetic surgery and enhancement – and an absolutely ridiculous procedure has just come to our attention.

You know that little bit of flesh between your bra strap and armpit? The one that literally every human being has? 

Well, a number of clinics are now offering a procedure to remove this 'unsightly' feature of your upper arm and have even gone as far as hailing it a 'revolutionary' treatment.

“As women, we are constantly striving to look better,” Dr Galyna Selezneva based at the Dr Rita Rakus clinic in Knightsbridge, London told The Sun.

“To lose weight and get rid of that awkward little pocket of fat which despite spending many hours in the gym, just won’t budge, ruining the perfect fit of our clothes.”

The method uses a laser light to heat the fat cells, which then leak into the patient's lymphatics.

The liver then processes the fat particles which are finally excreted from the body as waste.

Honestly, we're not even a little convinced. 

We'll take 'bra-bulge' over lasers any day.