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Blood cancer is the fourth most common cause of cancer-related death in Ireland.

29% of people who care for a loved one with cancer contribute the same amount of hours as a full time job or more. Of these devoted family members, 22% are also working a paid full or part time role.

The pressures placed on loved ones to provide for their diagnosed family member is overwhelming, and the Make Blood Cancer Visible campaign (a collaboration between the Irish Cancer Society and various other cancer organisations) wants to change that.

“It is of the utmost importance that people who are providing this vital support for people with blood cancer, find the time they need for themselves and to ensure that they are getting the care that they need to help them during this stressful time”, said Mary Kelly, Chair of Multiple Myeloma Ireland.

91% of people living with blood cancer felt the care they received was highly important to them. So, dedicated campaigners are trying to generate more awareness of blood cancers to support those affected by the disease.

Make Blood Cancer Visible campaign ambassador Louise McSharry said, “I know from my own blood cancer journey, how much my husband Gordon’s help and support meant to me and how important it is for people going through diagnosis and treatment to have the support of partners, relatives and friends to help them through this scary and difficult time.”

What exactly is blood cancer?

Blood cancer is an umbrella term for cancers that affect the blood, bone marrow and lymphatic system. Most types of blood cancer are rare, life-threatening conditions with small patient populations. There are over 140 different types of blood cancers, which can be classified into three main groups, leukaemia, lymphoma and myeloma. Together, they comprise nearly 10 percent of all cancers, with more than 2,000 people across Ireland diagnosed annually.

Almost two-thirds of cancer carers receive no support on how to carry out their role. They are left on their own to figure out what may be the best diet, household environment, or medical tactics for their affected loved one.

Make Blood Cancer Visible campaign launched a series of information videos to provide practical advice and support for people living with blood cancer and their carers. Drawing on advice from medical experts, the series addresses emotional wellbeing for carers and patients, diet and nutrition, and advice for carers.  

The journey for people living with blood cancers can be different to those with solid tumour cancers due to the many types of blood cancers and different treatment options available. Some cases require immediate treatment, while others may never require treatment. Instead, they’ll be called for regular blood tests and appointments to monitor the situation in a period known as ‘watch and wait’ until the disease progresses, and treatment may become necessary.  

Averil Power, CEO of the Irish Cancer Society said, “We would urge people living with blood cancer and their carers to access the information videos on our website to provide them with the additional support and information that they may need. The Irish Cancer Society provides a specialist Cancer Nurseline on 1800 200 700 and our website cancer.ie outlines our expert cancer information and support services that are available, including our Daffodil Centres in 13 major hospitals nationwide.”

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It's about time!

A razor company has made shaving history by featuring women with real body hair.

Banished are the days of watching women 'shave' their hairless legs – which makes no sense at all.

Not to mention the whole argument of why women are supposed to be hairless in the first place, in order to be seen as attractive. (EYEROLL)

However, Billie's Project Body Hair is the breath of fresh air we need when it comes to normalising women's body hair.

The razor brand, Billie, launched a campaign to celebrate a normal woman's body hair – Big fat YEP to that.

Speaking of the campaign, Billie's co-founder, Georgina Gooley said:

"Only showing smooth, hairless legs seemed like an archaic way of representing women. We have always said shaving is a choice."

 

A post shared by Grupa Ponton (@grupaponton) on

"It’s your hair and no one should tell you what to do with it. We’re excited to launch a campaign that will help normalise body hair and change the one-dimensional way in which women are portrayed in mass media," added Georgina.

If we didn't love them enough for paving (hopefully) a new trend for all shaving companies, they've gone and donated their photographs to stock image website Unsplash.

It might seem insignificant, but we challenge you to find ANY stock images that show women's body hair in a positive way — yeah, finding all the same hairless images; harder than it seems eh?

 

A post shared by Parallels Co (@parallelsco) on

Director and photographer Ashley Armitage commented on her involvement in the advertisement. 

"It’s amazing that Billie is the first shaving company to actually show women with body hair. In all razor commercials, for some reason, I can’t wrap my head around the fact that models already have smooth hairless skin.

"How can you know that a razor is even doing its job if all it's doing is swiping off some shaving cream? And more importantly, why is showing female body hair so taboo?"

We ask ourselves the same questions daily tbh!

Photo Credit: Clare Martin (@clarencethebearence)

Though you should never feel ashamed as a woman to embrace your body hair, we know we don't live in an ideal world, particularly as the media seem reluctant to make the change.

Therefore, steps like Billies' is taking are seriously important in the fight towards normalising women's body hair, with one day – it becoming the norm.

It should be purely your choice to shave or not – You're SLAYING either way.

Check out their rad advert below:

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As the counts continue to climb in favour of a Yes vote in Ireland's historic referendum to repeal the 8th amendment to the constitution, the No campaign are having their say. 

In a statement on their website, the Save The 8th campaign thanked their canvassers and no voters for their campaigning throughout the divisive referendum.

Using emotive language, the Save the 8th side called today's outcome a 'tragedy,' and maintained that they will continue to oppose abortion rights in Ireland. 

'What Irish voters did yesterday is a tragedy of historic proportions. However, a wrong does not become right simply because a majority support it,' the statement reads.

'We are so proud of all of those who stood with us in this campaign – our supporters, our donors, our families, and our loved ones. This campaign took a huge personal toll on all of us who were involved, and we have been so grateful for their support.'

'The unborn child no longer has a right to life recognised by the Irish state. Shortly, legislation will be introduced that will allow babies to be killed in our country.'

 

A post shared by #savethe8th (@savethe8th) on

'We will oppose that legislation. If and when abortion clinics are opened in Ireland, because of the inability of the Government to keep their promise about a GP led service, we will oppose that as well. Every time an unborn child has his or her life ended in Ireland, we will oppose that, and make our voices known.'

'Abortion was wrong yesterday. It remains wrong today. The constitution has changed, but the facts have not.'

Exit polls predict a 70/30 outcome in favour of repealing the 8th amendment today. 

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With a referendum date set for Friday, May 25, canvassing for both sides of the vote is in full swing. 

As signs and banners begin to pop up all over the country, Together for Yes, the national campaign to remove the Eight Amendment from the Irish constitution, begain running a fundraising campaign for poster production. 

However, after smashing their 50,000 goals in mere hours, the campaign have continued to raise funds for the cause. 

 

A post shared by Together for Yes (@together4yes) on

The goal has been re-set numerous times, to 100,000, 250,000 and 350,000. 

Now, a final figure of 500,000 euro has been set as the goal for the campaigners, who have been blown away at the support for the campaign.

The current amount of funds raised currently sits at €412,000 at the time this this article was published. 

'We are raising €500,000 to continue to put posters across the country, and to fund additional advertising and promotional materials in other key outlets for a positive outcome on the 25th May, reads the description. 

'If we raise more than is needed for posters your donations will go towards other ways to fight for a 'Yes' vote.'

Taking to Instagram, the campaigners also wrote: 'A little before 8am this morning, we reached €400,000 in donations, from over 10,790 people.

'We are so amazed and proud that this is still going!! Please keep the donations coming so we can reach our final goal for this crowdfund of €500,000 to spread our caring and compassionate Yes message.'

If you wish to donate to the Together for Yes campaign, you can do so here. 

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As rents in Ireland reach an all-time high, it's no real surprise that the public responded negatively to Bank of Ireland's recent campaign, which suggested that adult children should rely on their parents for financial support.

In a tweet which has since been deleted, Bank of Ireland encouraged adults to move back in with their parents in order to save for a mortgage.

"Orla and her boyfriend stopped renting and moved back with their parents to save the deposit for their 1st home," read the tweet which acted as an introduction to a blog which detailed the couple's decision to return to the family home in order to secure their own home in the future.

As this decision is normally seen as a last resort, the public were quick to criticise the organisation's attempt to normalise a situation which has been causing grave concern among young adults in recent years.

Taking to Twitter to air their grievances, the public condemned the campaign, with one person writing: "Despite it being the reality, it's low for a state backed bank to promote young people misfortunes."

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Anais Gallagher is following in the footsteps of many celebrity offspring by carving out a career for herself as a model.

The stunning 17-year-old is currently fronting a vintage-inspired campaign for Reebok, and the 90s vibe of the entire thing is giving us major nostalgia. 

 

A post shared by Anaïs Gallagher (@gallagher_anais) on

'Im so excited to be fronting the new Reebok campaign,' she told Vogue. 

'I've always loved Classics and have grown up wearing the brand throughout secondary school, so to be in the new apparel campaign is a dream for me.'

The campaign is shot with a grainy, Instagram filter vibe, in which Anais shows off a series of head-to-toe Reebok looks.

 

A post shared by Anaïs Gallagher (@gallagher_anais) on

Speaking of Instagram, if you're not following Anais already, we highly recommend. 

'I find that quite a lot with fashion, I always tend to draw towards menswear, rather than women’s style,' she told Vogue, touching on her personal style.

'I find it frustrating that I can’t find sportswear in men’s sizes.'

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If you fancy yourself a bit of a budding TV star, then this opportunity is right up your street!

Leading Irish car insurance company, its4women.ie, is looking for women from all across Ireland to star in its TV, print, digital and outdoor campaigns.

The theme is something we can all relate to – finding the perfect partner.

Image result for women driving

The campaign is aiming to feature everyday Irish women in its advertisements, and want the ladies to also share their experiences and insights into finding their perfect match.

Be it your best mate, your boyfriend or girlfriend, your mum or your favourite aunt, its4women.ie want you to spill your thoughts on life, love and laughter.

No matter where you're from or what your background, all women over the age of 21 are welcome to apply.

Close-up of Vintage Car

The campaign will be filmed in May before being rolled out screens and billboards in June.

To apply check out this website before April 12. You must be free to film on either May 3, 4 or 5 in Dublin.

Good luck!

Oh, and while we have you; don't forget to have your say in the inaugural SHEmazing Awards this May! It's time to vote, and you can do it right here!

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It's safe to say many of us have had to endure an awkward date or two in the past.

However, sometimes that awkwardness can turn more sinister and we can feel scared or unsafe while meeting with someone we don't really know.

It's never nice to be in that situation, and to be honest, once that panic sets in, all you can think about is running far, far away.

Well, in Lincolnshire in the UK, the council have started a #NoMore campaign to help anyone who is in need of a way out of an uncomfortable situation.

The council and Lincolnshire Rape Crisis have teamed up and put up posters around bars, pubs and clubs in the area which advise people what to do if they're in need of help.

The sign reads: "Hi I'm Angela. Are you on a date that isn't working out? Do you feel like you're not in a safe situation? Is your Tinder or PoF date not who they said they were on their profile? Does it all feel a bit weird?

"If you go to the bar and ask for 'Angela' the bar staff will know you need some help getting out of your situation and will call you a taxi or help you out discreetly – without too much fuss."

A few bars and pubs have already rolled out something similar to this, but Lincolnshire is the first place to spread it across the whole county.

Would you like something like this to be implemented in Ireland?

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As one of the world’s leading fitness brands Nike’s use of ripped fitness models has been well documented, so naturally the gym-wear giant’s recent curve social media posts have received a lot of attention.

Last week Nike shared a picture of celebrated curve model Paloma Elsesser on its Nike Women Instagram account in what appears to be a bid to diversity the brand's online image.

Paloma is photographed stretching in a branded sports bra and gym leggings in a post that makes no reference to her size and instead focuses on sharing a sports bra related fact.

 

On Saturday, a similar post appeared on the same account showing yoga and wellness expert Claire Fountain posing in a black sports bra and burgundy coloured leggings.  Again the image was accompanied by a bra focused fact.

While the majority of the brand’s followers have celebrated the move with comments like “more of this!  Curvy women workout hard too” and “so excited to start [seeing] fit women who look like me in the media”, others have been less enthusiastic.

A number of Instagram users have been quick to point out that while they are happy to see the brand’s image becoming more diverse, they still struggle to find their own sizes in Nike’s range.

 

One user wrote: “And it only took you about 20+ years to figure out!!!!! Now, how about some Dri Fit workout tops in sizes that actually fit us too?”

While another stressed that including curve models should not lead to the exclusion of traditionally accepted frames: “Ok I'm all for it but stop saying real woman…So annoying just because my Frame is smaller doesn't mean I'm not real!”

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One of the world's most recognisable models put her fame to good use this week as she was revealed as the face – and body – of the first ever 'I'm Not a Trophy Campaign'.

The campaign is being run by the I'm Not a Trophy organisation which aims to raise awareness of the fact that a variety of endangered species are still being hunted by poachers.

A series of six images were posted to the group's Instagram account yesterday which all show Cara posing with nothing but animal imagery covering her body.

 

A photo posted by I'm Not a Trophy (@imnotatrophy) on

Each of the images shows a different endangered animal and is branded with the words "I'm Not a Trophy".

The model – who is an ambassador for the animal rights group – was introduced to the organisation's founder Arno Elias through model friend Suki Waterhouse.

Cara told MarieClaire.com: "I was introduced to Arno’s work after falling in love with the images he did for my friend and fellow model Suki Waterhouse."

“Suki put us in touch, and before we knew it we were in Paris shooting together.” 

 

A photo posted by I'm Not a Trophy (@imnotatrophy) on

The 23-year-old says she's passionate about animal rights and is honoured to be part of the campaign: "I'm extremely proud to act as inaugural ambassador for the first-ever, international I'm Not a Trophy campaign, a cause that not only benefits endangered species, but empowers women as well."

So not only does the Suicide Squad actress look the part, she genuinely believes in the campaign too.  Go Cara!

Feat image: www.mtv.com

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If you're in Galway at the moment, you're going to see some very unusual election posters – and very unusual faces on said election posters.

Each poster was shared on Twitter by GoVote – a group encouraging people to go out and vote on Friday, while also having a bit of craic.

So, if Daniel O Donnell, Conor McGregor or Barney The Dinosaur takes your fancy, here's the promises they're making: 

Liam Neeson is totally our fave.  

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Fine Geal TD Alan Shatter believes his campaign posters are “being sabotaged”, because apparently, cable ties are being cut on them so they fall down or are blown away by the wind.

It is claimed that a campaign poster was retrieved from the garden of one of Alan's team members and they said it is clear the ties were cut, as holes were not torn into the picture.

Mr Shatter said that it is “unfortunate that at least one if not more of my political opponents have no respect for democracy and appear intent on sabotaging my election campaign”.

"I believe we should never give in to bullies or prejudice," he added. Sorry about your posters, Alan!

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