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The moment has arrived! Today, November 8, the McDonald’s McDelivery service has launched in Ireland. Whether watching the football with mates or having a family get together, McDonald’s fans can now enjoy their favourite menu items delivered to their door.

The McDelivery service, in partnership with UberEATS, is available to anyone within one and a half miles of participating Irish McDonald’s restaurants. The service will roll out across Dublin, Galway and Cork in phase one, kicking off on November 8, 2018.

“We are delighted to be introducing the McDelivery service to Ireland, after months of planning and lots of questions from McDonald’s lovers – we can finally reveal that the time has come, offering yet another level of convenience to our loyal customers.

"It’s exciting that we’re now able to provide our freshly made, great tasting food to customers in Ireland in a way that suits their busy lives,” said Sarah Carter, McDonald’s Director of Operations for the Republic of Ireland and Northern Ireland.

How it works:
The McDelivery service promises to deliver favourite menu items at the click of an app, bringing more choice, control and personalisation than ever before. The McDelivery option on UberEATS will feature McDonald’s breakfast, lunch and dinner options and will be available within 1.5 miles of the participating McDonald’s restaurant from 8am – midnight, seven days a week.

McDelivery is easy:

1: Download the UberEATS app or order online at www.ubereats.com

2: Pick delivery location – enter the address where you’d like your meal delivered

3: Search for your nearest McDonald’s location in the app

4: Place your order – pick the items you want right now or schedule your order to arrive when you want. You can add notes to customise your meal and like Uber the order is charged to your card on file

5: Follow the progress of the delivery – get updates on the preparation of your order and watch your bicycle/motorcycle courier arrive live in-app.

The delivery service will be available from the following locations:  

Dublin: 

Upper O'Connell Street 

Lower O'Connell Street 

Mary Street 

Temple Bar 

East Wall Road 

Rathmines (reopening Nov 14) 

Phibsborough 

Navan Road – Unit 1 

Cork:

Winthrop Street 

Patrick's Street 

Mallow Road 

Blackpool 

Musgrave Park 

Galway:

Shop Street 

Galway Retail Park 

Galway West Side 

  

 

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So, it turns out Ed Sheeran could be to blame for those late night trips to the drive-thru.

Well sort of! 

 

According to The Guardian, a study conducted by the Swedish Retail Institute found that certain songs increased customers spending at an unnamed US fast-food chain by up to 9.1 per cent.

Philip Graves, a consumer behaviour expert, explains: “Music triggers associations in our brain… The way in which we process our environment is primarily unconscious. What gets passed through to us is a feeling, and that feeling is then misattributed to the thing we are looking at.”

So basically, the more you like the song, the more food you'll buy! 

Also speaking to the paper, Magnus Rydén, head of music at Soundtrack Your Brand, admitted that songs which are  “welcoming, modern, and expressive” are often used by retailers to target millennials. 

So what's this got to do with Ed? Well apparently ‘’the perfect burger-and-shake tune’’ is hard to define, but Ed Sheeran’s Shape of You comes pretty close. 

Now there you have it, next time you're tucking into a cheeky burger and chips you can thank Ed for the food coma! 

 

 

 

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As anyone who’s ever pretended to be a car to get a late night McFlurry will know, drive-thrus are a no-go zone for pedestrians.  But thanks to some innovative people at McDonald's that trend could soon be a thing of the past.

A Welsh branch of the fast food giant has become the first McDonald's to trial a “walk-thru” lane for weekend party goers.

According to The Sun, the restaurant in Llandudno, North Wales now opens a pedestrian lane between the hours of 2.30 and 4am to help those feeling the effects of the night get their fast food fix.

A spokesperson for Mickey Ds told the paper that the “walk-thru” was set up by the local restaurant manager to help those attending the area’s recently re-opened nightclub go home happy.

Oh, what a time to be alive!

 

 

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Irish fast food chain Supermac's has lost its fight with McDonald's… but to be honest, we kinda saw that coming.

McDonald's operates just about 34,000 restaurants around the world, so it's no surprise it beat Supermac's in a recent trademark claim.

Supermac's was bidding for a European trademark, but lost out when the American company filed a 41-page complaint to the EU's Office for Harmonisation in the Internal Market (OHIM).

In its decision, OHIM held up Maccy D's claim, rejecting Supermac's application because there's too many food items and branding that are similar.

McDonald's claimed that there was a "likelihood of confusion" if Supermac's was trademarked in Europe as they have a McFish, McToast, McCountry and other variations of "Mc" on its menu.

The inquest also found that both fast food chains had identical milk, meat and a "high degree" of similar seasonings.

“To the extent that both marks contain the element ‘MAC’, which may be perceived as a name or a nickname, the marks are conceptually similar. Furthermore, to the extent that both marks may be perceived as containing references to great or considerable size, they are also conceptually similar in that they refer to quantitative indicators," it was said.

“Taking into account the above mentioned visual, aural and conceptual coincidences, the signs under comparison are similar.”

But, speaking to Newstalk Breakfast, Pat McDonagh, managing director of Supermac's said that "the battle is not over" and he will not stop fighting to open the Irish chain in Europe.

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Your next trip to McDonald's could be all kinds of glam, thanks to a new service the fast food company are rolling out this year.

McDonald's has confirmed that it'll soon be offering table service at many of its restaurants, meaning your Big Mac and large fries will be delivered directly to your seat by a waiter, after you input your order through a digital kiosk.

The service is officially being rolled out in France, Australia and Germany, with plans to offer it in over 400 UK branches by the end of the year, and another 800 next year.

Trends in the UK generally follow through to Ireland pretty swiftly, so we reckon it won't be long before you're enjoying a romantic night out at your local Macca's too.

Dublin Airport and selected other McDonald's branches in Ireland have already removed the need for queuing with a 'food collection service,' allowing you to input your order at the kiosk and collect it at the counter.

It theory it all sounds good, but we're not sure how those McDonald's waiters will cope with the madness of a Saturday night at 3am.

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It seems that McDonalds is committed to giving customers exactly what they want.

The fast food giant certainly had people smiling when it was announced that  sweet potato fries would be introduced to the much-loved menu. The launch of a gourmet breakfast also proved to a huge hit. 

Then, the all-day breakfast menu was announced and we couldn’t believe our luck. Of course, the dreamy breakfast ideal has yet to be launched in Ireland, but we remain hopeful.

In attempts to remain the go-to fast food chain, McDonalds announced that 14,000 restaurants in the US will add mozzarella sticks to the menu. 

McDonald's mozz sticks

The best part: the price is $1 (€0.93).

The company is believed to be making the cheap – and delicious – new addition in attempts to reverse declining sales from the last quarter.

“We will win with our food,” said Mike Andres, president of McDonald’s USA about the recent struggle. 

Cheese-filled deliciousness for 93c sounds like a big winner to us.

Now, we shall just have to wait and see if these gloriously cheap snacks are going to make an appearance on Irish shores. 

Deep-fried goodness for less than €1? Oh, and let us not forget that they also come with a marinara flavoured dip. Fabulous. Just imagine the scenes.

Our lunch time snack options may have just been transformed, everything in moderation after all. 

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We all love the odd fast food meal from time to time. Between McDonalds, Burger King, KFC, Subway and more, there's so many to choose from.

That's probably the reason why fast food companies aim high when trying to promote their new burger, wrap or chicken box. 

With striking backgrounds, bright colours schemes and succulent meat, the images are designed to strike anybody passing by.

Now, we know the actual meal might not always look as good as it's picture, but comparisons are something else: 

Subway – Steak and cheese sub

Advert

IRL

 

Burger King – Brownie

Advert

IRL

 

Burger King – Chicken Tendercrisp

Advert

IRL

 

Burger King – Whopper

Advert

IRL

 

McDonald's – Big Mac

Advert

IRL

 

McDonald's – Quarter pounder with cheese

Advert

IRL

 

KFC – Mighty bucket for one

Advert

IRL

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Move over Twisty Fries… there's a new addition to the McDonald's menu and we already know it's going to be a favourite.

The fast food giant has confirmed it is testing sweet potato fries in a number of its outlets, with the hope of making them a mainstream menu option.

Just look at them there, all golden and crunchy:

Currently the new fries are only on offer in certain McDonald's Create Your Taste restaurants in Texas, but given the widespread appeal of sweet potato chips, we can't see why they wouldn't roll them out across the globe soon enough.

A couple of months back the chain revealed a new 'gourmet breakfast' menu in Australian branches, offering sourdough bread, wilted spinach and smashed avocado alongside your bog-standard Egg McMuffin.

Other gourmet brekkie options included avocado toast with feta cheese and waffles with berries and cream.

The chain has been trying to introduce a more health-conscious ethos for years now, and if sweet potato fries are the next step in that project, well… go for it, we say.

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Your next road trip around the country is about to get an awful lot more delicious.

Topaz has announced that it will be bringing Rockets by Eddie Rockets to petrol stations around the country.

Oh yes, 40 forecourts nationwide will now feature one of our favourite fast food restaurants. The little sister of Eddie Rockets is going to be popping up at garages around the country over the next year.

Douglas in Co. Cork was the first location to include the burger joint. We’re only a little bit jealous.

Garages at Dublin Port and Brennanstown in Co. Wicklow will be serving some of the takeaway’s most famous dishes by the end of the year.

A further 15 Rockets are expected to open in 2016 and Topaz promise the "most innovative forecourt dining experience in Ireland" to their customers.

The chain is famous for their impressive array of burger choices (the M50 burger is seeming very fitting at this point), and customers are assured that their food will continue to be made fresh on site.

Attempting to eat a giant chicken fillet burger while navigating the M7 on Friday evening could prove to be treacherous indeed, so we are hoping that there might some on-site dining available.

There are promises of “unique and portable” salads, hotdogs, tenders and milkshakes.

This should be interesting indeed, and just when we thought Barack Obama Plaza had reached peak forecourt levels. Amazing.

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Sam Smith has not been shy about his very dramatic weight loss. The Grammy award winner lost over a stone in two weeks several months ago. His new healthy lifestyle is something that he regularly updates his fans on with the help of social media.

With the help of celebrity nutritionist Amelia Freer, Sam has changed his lifestyle entirely. Outside of his new diet he also make regular gym sessions a priority.

 

GQ awards 2015

A photo posted by Sam Smith (@samsmithworld) on

The singer had revealed his new slimmed down appearance and healthy habits just two months after radio host Howard Stern made some cruel comments about his appearance.

Sam took to Twitter shortly after to say that he was choosing to ignore the nasty remarks made at the time.

However, despite his positive mentality towards his healthy lifestyle, Sam apparently finds that it is not always easy to stick to such a strict routine.

 

A photo posted by Sam Smith (@samsmithworld) on

''It's really difficult. The other night I ordered room service and there was so much food,” the Sun writes.

''It's a struggle every day and there are McDonald's everywhere. Every time I see one I want to munch down on a McMuffin.''

He also said he sometimes even dreams of tuna melts: 'I went to bed last night dreaming of tuna melts. I love food. My relationship with food has just completely changed."

 

Gym is kicking my ass today

A photo posted by Sam Smith (@samsmithworld) on

"I thought there was going to be this magic remedy where you lose weight and be skinny for ever. But you have to work,” he added.

The 23-year old said that during the process of recording and promoting his album In the Lonely Hour, he saw himself gaining weight and knew he had to do something about it:

''When someone calls you gay, there's not much you can do about that because I am. Whereas, if someone calls you fat, there is something you can do about that.''

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No Eurosaver cheese burger for us, no siree – McDonald's is about to get seriously fancy, all with an Irish twist too.

Yes, the fast food chain is releasing its limited edition McMó​r, and it's arriving THIS Wednesday.

Branded as an "Irish artisan burger," it includes Ballymaloe relish and Charleville cheddar cheese and will be available in all 88 McDonald’s restaurants across the country for a limited, six week period.

As well as the relish and cheese, there is also the McMó​r's potato-flaked bun to look forward to, as well as 100 percent Irish beef and bacon, shredded cabbage, and whole baby leaf kale.

It's been in development for more than a year too and today McDonald's said in a statement: "We’re delighted to launch the McMór – and to be collaborating with great Irish producers to create our first ever Irish artisan burger."

Other limited edition items to hit restaurants around the world include the McLobster, available seasonally in parts of the US and Canada; the McHotDog; the McLean Deluxe, a reduced fat offering, and the chain's black burger – a squid-ink infused, Halloween-themed delight occasionally on offer in Japan.

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Fans of McDonald’s Big Macs are set to be very happy indeed after the fast food chain has released tubs of the famous ‘special sauce’ to be sold in stores…only in Australia though!

For years and years, the sauce in a Big Mac was a closely guarded secret, however now it is well known, though ratios of the ingredients are left a secret.

Now, Mc Donald’s in Australia are offering customers the chance to bring home the Big Mac special sauce, selling it in 25ml tubs in stores across the country.

However, even if you do happen to live in Australia there’s a good chance you won’t get your hands on the coveted bottle of sauce as there is only 200 available with one 50ml bottle being auctioned on eBay with proceeds going to Ronald McDonald House Charities. 

Could this be the start of McDonald's selling their sauces in stores worldwide? 

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