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An advert for lip fillers created by The Royal Tunbridge Wells Skin Clinic (RTWSkin) has been banned for supposedly encouraging young girls "irresponsibly" to get the cosmetic procedure.

The Advertising Standards Authority (ASA) suggest that the ad insinuated that getting lip fillers are now "commonplace as getting your hair done", according to The Independent.

The advert, ran in Index Magazine, was targeted at young women and has been removed for normalising and presenting the cosmetic procedure as safe.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by rtwskin (@rtwskin) on

The ad read "Is your daughter taking an interest in lip fillers?" and claimed that the procedure was as common as a haircut.

RTWSkin director John Sheffield stated his surprise at the decision of the ASA to ban the advert; "I'm shocked at the attitude and conclusions". The ad drew complaints in October when it initially ran.

It stated: "Dermal fillers are very quickly becoming as commonplace as getting your hair done these days and even more so within the younger age group." It also wrote that mothers often bring their daughters in for the fillers.

It implied that parents are searching to "find somewhere safe and suitable" for their children's treatment, instead of saying no and pushing their daughters or sons to "go behind their backs, blindly searching for the cheapest practitioner without realising the risks".

According to the ASA, the ad made the impression that risks of lip fillers were associated only with unsuitable practitioners, and failed to illustrate the common risks of the surgery even with an experienced surgeon.

It added: "By presenting lip fillers as normal and safe… and something that responsible parents should support, the ad was irresponsible."

RTWSkin are claiming that a 20-year-old staff member wrote the ad, so was consulted about young women and their desire for altering their image.

 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by rtwskin (@rtwskin) on In a statement to the ASA, she stated her peer group was "vulnerable to the messages put out by reality TV shows and social media", and believed education and discussion of the topic was vital considering the amount of negative treatments being issued elsewhere.

Mr Sheffield said "many" young women and men attended the free consultation as a result of the ad, and about 30 percent of these people went for treatment. 

"In the vast majority of cases, we were able to satisfy the person that they did not need this procedure."

"We have received several commendations for our efforts to educate and were really quite shocked at the attitude and conclusions of the ASA."

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When it comes to influencers, some of the settings which are staged for that perfect shot look absolutely effortless. Too effortless, tbh… suspiciously effortless…

An absolutely gas video has been posted online by @TaylorLorenz which sheds light on the environmental factors which influencers endure.

Whether it's freezing cold weather, sunlight blazing in your eyes or just awkward angles, getting the perfect shot isn't as easy as it looks.

The video displays several influencers and bloggers jostling to take the perfect picture at an intersection in New York, 59th and 5th avenue;

They're working hard, to be fair; they've all gotta compete for the best image possible.

Apparently 59th and 5th is some kind of blogger hotspot, an aesthetically pleasing location which influencers have now plagued.

Some witty Twitter users have compared the video to a favourite dystopian show…

It is pretty reminiscent of THAT Bryce Dallas Howard episode, where everyone can rate each other and give points based on their image and personality, similar enough to Instagram.

 Whether you find the video disturbing, hilarious, mediocre or just plain creepy, it says a lot about how different today's social media world is.

We are hugely entertained by the reaction tweets though… keep 'em coming.

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Antioxidants and skincare have gone hand-in-hand for years, especially during those warm summer months where protecting your skin from the sun is more imperative than ever.

Opportunities for sun damage arise constantly during this laid-back season, and broad-spectrum suncream is an absolute must. What else can you do to achieve the maximum protection for your pores?

Here's where antioxidants come in. They're the ideal way to neutralise the visible effects the sun may have on your skin, like wrinkles or dark spots.

If you haven't found your perfect product yet, we highly recommend IMAGE Skincare's collection of antioxidants.

Free radicals (AKA reactive oxygen species) form in our bodies in numerous different ways, mainly through UV rays. These molecules are missing an electron, so they damage other cells in the process of searching for one.

Antioxidants come in to save the day by "donating" an electron to free radicals, neutralising them and minimising skin damage. Seems pretty great, eh?

Adding antioxidants to your skincare routine can boost your sun protection and after-sun care, and we've chosen our top five best antioxidant products to look out for this summer.

1. Vitis Vinifera (Grape) Seed Extract

Red wine has helped to popularise the heart-healthy benefits of grapes (Thank the Lord) but grapes can also protect your skin. 

Grape seed extract contains polyphenols, which are among the best-known free radical fighters. True story. The extract also contains resveratrol, a powerful antioxidant which is also the source of wine’s cardio benefits.

Our choice: IMAGE Skincare's VITAL C Hydrating Anti-Aging Serum, €76.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by (@imageskincareireland) on

2. Camellia Sinensis (Green Tea) Leaf Extract

Often credited as the source behind the flawless complexions of the Japanese, green tea has long been known for its amazing health benefits. It’s also a potent antioxidant, making it a popular ingredient in skincare products.

Our choices; IMAGE Skincare's ORMEDIC Balancing Antioxidant Serum €70.50, VITAL C Hydrating Anti-Aging Serum €76, and VITAL C Hydrating Antioxidant ACE Serum, €67.

These three are all formulated with green tea extract for a burst of antioxidant power.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by  (@imageskincareireland) on

3. Centella Asiatica (Gotu Kola) Extract

In the West, the ingredient is better known as pennywort but it's been prized in the East since ancient times for it's undeniable health benefits. It's become a cult favourite in skincare for it's anti-ageing properties.

Gotu Jola is a rich source of phytonutrients called flavonoids that act as antioxidants. The antioxidants neutralize reactive oxygen species which in turn helps your body support and improve the appearance of collagen-deprived skin.

Our choice: IMAGE Skincare's VITAL C Hydrating Antioxidant ACE Serum €67, which teams up with green tea extract and a red rose win complex to form a super group of antioxidants.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by (@imageskincareireland) on

4. Phyllanthus Emblica (Indian Gooseberry) Fruit Extract

Indian Gooseberry is a fruit rich in vitamin C and various minerals, amino acids, tannins, and flavonoids.

From anti-ageing creams and serums to sunscreens, Indian gooseberry has demonstrated its strength in protecting the skin from damage induced by free radicals.

Studies have shown that oral and topical applications of the antioxidant compounds in Indian gooseberry have shown a reduction in oxidative damage from reactive oxygen species.

Our choice: Phyllanthus emblica fruit extract features in IMAGE Skincare's VITAL C Hydrating Anti-Aging Serum €76, for all skin types.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by  (@imageskincareireland) on

5. Crithmum Maritimum (Sea Fennel) Extract

The ocean is undoubtedly home to some of the most amazing ingredients in skin care.

Among some amazing ingredients is sea fennel, which gets its antioxidant power punch from having a high concentration of antioxidant compounds including vitamin C, flavonoids, and carotenoids.

Our choice: IMAGE Skincare's ORMEDIC Balancing Antioxidant Serum €70.50, the perfect everyday serum for all skin types.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by  (@imageskincareireland) on

This amazing serum has one goal: bring your skin to a state of optimal balance so that you’ll have that naturally healthy glow.

Dermatologists recommend the daily use of sunscreen and an antioxidant serum or cream (or a sunscreen with antioxidants), so make sure to take your summer skincare routine seriously.

Your skin is one of your body's organs, and it needs constant care and protection.  Visit IMAGE Skincare's website for more information on total skincare heaven.

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Irish model, foodie blogger and fitness expert Roz Purcell has posted a message that, we think, everyone needs to read today. 

Purcell has been a long-standing agent of body positivity, having suffered with the pressure to have the perfect body presumably for her entire modelling career.

With Love Island on our screens for the next eight weeks judging physiques and placing emphasis on the Greek God image of bronzed and toned bodies, it's important to remember that they are only displaying a miniscule picture of reality.

The vast majority of the country does not fit into their notion of an 'ideal' body type, and their lack of body diversity and racial diversity is fairly shocking.

Roz expressed her own views in an Instagram post, and we love her for it:

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by  (@rozannapurcell) on

She captioned the lengthy post:

"Few things. Love Island is hitting our screens tonight; let's remember its a selective representation of the female body and I would say the pressure they must feel to live up to the ”perfect body” before entering the reality TV SHOW world is horrible.

"The fact they HAVE to wear bikinis all day until they are allowed put clothes on for the evening. The stress," she added.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by  (@rozannapurcell) on

She continued, opening up about her moment of clarity on the beach;

"Went to go for a swim today and obviously with the weather it was jammers  I think about the fear I used to have (sometimes still get) about stripping off into a swimsuit/ bikini, walking past people feeling just shit and insecure about my stretch marks, cellulite jiggly bits. Walking backwards into the sea."

"It was the fear of what people thought more so than what I thought about them." Fear holds a huge amount of us back from enjoying our holidays, and it's not fair.

Image: iNEws

"What to remember when I feel like this…. No one cares or notices and if they do, if they care about my bits (that are not part of this perfect image portrayed by society) then they're dicks.

"You deserve to run about in a swimsuit, jump in the sea, dip in the pool, not be bleeding boiling on holidays. Don't let anyone tell you different (even your own head )." Roz concluded.

She's dead right. While we can all enjoy reality television if we want, we have to recognise that it's about as far away from reality as possible.

Body confidence takes time and energy, but figure out what empowers you. If Love Island makes you feel self-conscious or down, it's time to switch off.

Feature image: Instagram/@rozannapurcell

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A significant number of the population at once stage in their lives had Justin Bieber as their phone lock screen.

Don't deny it, our hunky, beautiful crushes were featured as our wallpapers for longer than we care to admit.

It looks like supermodel Hailey Baldwin is still in that stage of her existence, but at least hers is relevant to her current romance. The gal has got a school-aged Justin Bieber has her lock-screen, and we're GASPING.

Image: @PapNation/SplashNews.om

Eagled-eyed fans spotted the phone screen after a paparazzi snapped Hailey walking around New York City last Sunday.

It's a hilarious photo of the pop star, we must say. We wonder what photo he has on his own lock-screen? It could even be the same one as Hailey's, for all we know..

Her hubby Justin is allegedly seeking treatment for depression, People reported. The 23-year-old singer is apparently exhausted and is seeking help, leaning on Hailey for support.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by Hailey Rhode Bieber (@haileybieber) on

The religious wedding service where the pair would invite a wider circle of friends is rumoured to be postponed yet again

The ecclesiastical wedding can't take place as "…right now, Justin’s focus is getting well mentally," an insider explained to People.

"Hailey is very supportive- Justin is very open about that Hailey does nothing but help him. He would feel even more lost without Hailey – he is very grateful. They are both focused on having a happy marriage," said the source.

We hope the Biebs is getting the help he needs, but we have to applaud Hailey's lock-screen. It's nostalgia goals, and we might just have to go back and listen to Baby another thousand times.

Feature image: W Magazine

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Instagram is increasingly being told to take responsibility for the harmful effects of it's site on the mental health of young people.

Between celebrities endorsing weight-loss products which have no scientific backing, the NHS encouraging body-negative adverts to be banned, and the new sensitivity screens being put in place to prevent graphic violence and self-harm being depicted; Insta is a dangerous place.

Yet, we cannot deny that selfie culture and self-branding through social media has become just a normal part of our everyday life. Me, myself and Instagram has taken over, and young people growing up today assume it's perfectly normal to try to look perfect.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by  (@khloekardashian) on

It's so prevalent in society to share the highlights of ourselves and desperately emulate others who we assume have 'better' lives, which writers such as Matt Haig have emotionally discouraged.

FaceTuning images to blur seeming 'imperfections' such as stretchmarks, wrinkles, spots, freckles, teeth, smiles, body hair, even elbow wrinkles or unwanted curves is the new normal, according to our society.

Having flaws is deemed unhealthy, and the notion of 'narcissism' or vanity is no more.

Now Rankin is trying to counteract the idea of editing ourselves in a new photo series, and it's beautiful.

The amazing photographer is attempting counteract self-editing, by showing people just how damaging the effects of social media can be.  His photo series, aptly named Selfie Harm, was launched last week on Instagram.

The renowned artist captured portrait shots of 15 teens and handed power to them and their filter apps, asking them to edit the retouched image until they felt it was 'social media ready'.

 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by @rankinarchive) on

He commented;

“Social media has made everyone into their own brand. People are creating a two-dimensional version of themselves at the perfect angle, with the most flattering light, and with any apparent flaws removed.”

“This is a new, enhanced reality, a world in which teenagers can alter themselves digitally within seconds. Mix this with the celebrities and influencers flaunting impossible shapes with impossible faces and we’ve got a recipe for disaster," he attested.

The photographer shows images of youth and natural beauty which massively contrast with the newly filtered, edited versions. It's shockingly easy for the young models to blur the lines of reality, but what is 'perfect' in a world such as this?

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by  (@rankinarchive) on

He wrote on Instagram;

“People are mimicking their idols, making their eyes bigger, their nose smaller and their skin brighter, and all for the social media likes. “It’s just another reason why we are living in a world of FOMO, sadness, increased anxiety and Snapchat dysmorphia."

"It’s time to acknowledge the damaging effects that social media has on people’s self-image," he concluded.

The visible differences and changes made allow the teenagers and subjects to transform their entire identity, so much so that their natural state is completely erased. There are smaller noses, smooth complexions, wider eyes and lips, everything you can imagine.

Interestingly, the photographer notes that most of the models preferred their original image, but it's still disturbing to witness the power of filters. These edits can convince people that they're regular image isn't good enough to be seen.

It's becoming harder to discern what's real and what's fake; soon the idea of reality on social media could vanish altogether.

Feature image: Rankin Instagram/Fashionista

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Jennifer Aniston has opened up about the strained nature of her dysfunctional relationship with her late mother, Nancy Dow.

The actress describes the correlation between their maternal bond and her complex new Netflix film Dumplin', in which she plays a pushy mother and former pageant queen.

In the new movie, her daughter is plus-size and enters herself in a competition purely to make a dramatic statement regarding unrealistic beauty standards in our society.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by faniston (@queen.aniston) on

The 49-year-old actress spoke candidly to The Sunday Telegraph about the many parallels between how Dow treated her during her childhood and Dumplin's expression of mother-daughter relationships.

When asked whether the two were similar experiences, Aniston replied “Where do we start?”

“One of the reasons I really loved the mother-daughter aspect of it was because it was very similar in a way to what my mother, and our relationship, was,” Aniston told the publication.

Nancy Dow, based on Aniston's description of her, was clearly preoccupied with her daughter's appearance.

“She was a model and she was all about presentation and what she looked like and what I looked like,” The former Friends actress commented. The star endured a highly-publicised fall-out with former actress Dow.

“I did not come out the model child she’d hoped for and it was something that really resonated with me, this little girl just wanting to be seen and wanting to be loved by a mum who was too occupied with things that didn’t quite matter.”

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by Stylist Magazine (@stylistmagazine) on

The actress added that she really resonated with the film's message, which encourages the audience to embrace their flaws and imperfections.

"This movie is so special because it is about stripping away those preconceived notions of beauty, trying to become individuals and not feeling that we have to live up to some unrealistic ideal that society is feeding up to us," she explained.

"My idea of beauty is, it's what makes you feel beautiful and what makes me feel beautiful are the people around me, the life that I have. And maybe a good hair day."

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by F.R.I.E.N.D.S. (@_.friendspostsandmemes._) on

Aniston previously told The Hollywood Reporter in 2015 about Dow, saying; "She was very critical of me." 

Nancy wrote a biographical book in 1999 about their strained relationship: From Mother and Daughter to Friends: A Memoir, which Aniston saw as a breach of privacy.

"Because she was a model, she was gorgeous, stunning. I wasn't. I never was. I honestly still don't think of myself in that sort of light, which is fine." 

We think she's absolutely beautiful, inside and out. Dow passed away in 2016 at the age of 79, after a long illness.

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It's one of the most stylish celebrations of the year – when a host of the country's most talented businesswomen come together for what is always an inspirational evening.

And last night was certainly no different.

Sandra McKenna

 

In fact, the annual IMAGE Businesswoman Of The Year Awards – which counts the likes of Katie Jane Goldin, Rachel Kavanagh, and Marissa Carter among its glittering alumnae – was arguably the most distinguished of the event's nine years. 

Aisling O'Loughlin

 

In particular, here at SHEmazing! we were beaming with pride when it was announced that Sheology Digital co-founder and all-round wonder woman Sandra McKenna had scooped the prize for Digital Businesswoman Of The Year.

Olga Gordeychuk and Rosie McMeel

 

With some 750 guests in attendance, a total of 10 accolades were up for grabs. Fiona Flannery of DEPFA Bank was awarded with the Management Professional award while Bernadette Kinsella's worldBOX.ie was named Start-Up Of The Year. 

Anita and Michelle Murray

 

Meanwhile, Avril Stanley of Body And Soul was named Creative Businesswoman Of The Year, while head of CPL Resources, Anne Heraty, was given the overall prize to rapturous applause. 

Danielle Ryan

 

Also introduced was the Lifetime Achievement award – last night handed over to former chair of the RTÉ Authority and one of the founding partners at Wilson Hartnell Public Relations, Mary Finan.

Anne Heraty

 

The glamorous night was held in association with Samsung, Electric Ireland, No7, AIB, Kuehne + Nagel, Versatile Bathrooms & Interiors and Weir & Sons, and was supported by Newstalk, Independent.ie, Enterprise Ireland and Marks & Spencer. It was held at the DoubleTree By Hilton Hotel Dublin on Burlington Road.

Siobhan Walsh and Emer Mullane

 

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How many times a day do we belittle our bodies? It's more than we would care to admit, more often than not. 

From 'too fat' to 'too skinny' and all 10,000 problems inbetween, it's incredible just how mean we can be about ourselves and how we look. 

Now, Dove have created a video that shows us just what it looks like when we say these things about ourselves – by getting an actress to say them to someone in public. 

This is a very powerful and important message and we hope we remember it the next time a negative thought enter our mind. 

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Rita Ora has gotten people talking with her latest magazine cover – but not for the reasons you may think.

The singer appears on the latest cover of Clash magazine and looks like a different person!

With natural make-up and no red lipstick, her image is completely transformed.

Which look do you prefer, Rita’s unusual look or this new one? We can’t decide!

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We’ve seen Kim Kardashian rocking a lot of different looks – but gothic was not one we pictured!

However, the reality TV star showed off her new image in an Instagram photo recently, and can be seen sporting dark purple hair, dark lippie and a nose ring.

While it isn’t clear whether the hair colour is just a filter used, we have to say we really like this new look on Kimmie!

What do you think, should she keep it or ditch it? 

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Kim Kardashian has been accused of altering an image she uploaded to her Instagram account.

The photo features the reality TV star looking beautiful in a stunning white and gold dress with a caption reading: “Throwback to a few years ago #SkinnyDays #OnTheTreadmillRightNow.”

However, it has been pointed out that by The Mirror that the image may have been altered as the zip, visible in the original photo, has disappeared.

We’re not so sure Kimmy drastically changed the image, perhaps a few tweaks, although, aren’t we all guilty of that?! 

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