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The humble selfie has certainly evolved since the family who truly perfected the art first began snapping.

This morning, Kylie Jenner, 17, assumed one of her favourite stances: side-on view; one arm wrapped around her body, the other holding her phone. There's always plenty of toned midriff on show, as well as oodles of killer pout.

 

A photo posted by King Kylie (@kyliejenner) on

But the teenage reality TV star isn't the only member of her famous clan that has a preference for the mirror selfie position: Kim, Khloe and Kendall all love it too.

Previously, Kim, 34, has taken her fans through the ways to achieve the perfect selfie:

  • "If you don't have a mirror in front of you to figure out your pose and your angle, make sure that the lighting is amazing because you want to blow out everything that you don't want to see and highlight all the good things that you do."
  • "For me, I know my perfect angle it's my chin down and I just pose away and take about 300 photos until I get the perfect selfie."

Furthermore (and for those who don't have the time to take 300 snaps), we recommend the following:

  • Tilt your head at a angle to highlight your cheekbones and make your eyes look larger.
  • Kim is right – lighting is everything. So try to take your picture outside, or at least go to the nearest window.
  • Even if you don't ordinarily do so, wear lipstick – it gives the picture a focal point.
  • Finally, use your favourite filter. Heavy air-brushing will only make you look silly, but the right filter will make ALL the difference. 

And here, just to provide a bit of inspiration, we wrap up our ten favourite Kardashian-Jenner mirror selfies, with a side-on pose…

 

 

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A new hashtag has taken over the world of Twitter and Instagram, and we love it!

#ThePowerofMakeUp has been used by thousands of women worldwide, posting pictures of themselves with half of their face covered in make-up.

The movement was started by 21-year-old  make-up artist, Nikkie De Jager, when she posted a video entitled: "the power of make-up". In it she explained that she has "been noticing a lot that girls have been almost ashamed to say they love makeup."

“Because these days [people assume] you either do it for boys, you do it because you’re insecure, or because you don’t love yourself… I feel like in a way lately it’s almost a crime to love doing your makeup.”

Thousands of women were inspired by Nikkie's video and are hitting back at those who shame them for wearing make up and those who tell them they wear make-up to impress other people.

 

#thepowerofmakeup

A photo posted by melody letfus (@melodyletfus) on

 

A photo posted by Cassidy (@casslundy) on

Women have also written their own messages with these half make-up selfies.

Preach.

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This week we've been treated to gorgeous no makeup selfies from Kylie Jenner and Sofia Vergara.

And it seems they've kicked off a serious trend, because now Beyonce is eager to get in on their act.

Posing up for an Instragram entry yesterday, the 33-year-old beauty was radiant with her hair pulled back off her face. 

Wearing a stunning €215 one-piece swimsuit Mara Hoffman in dusty rose, it features a criss-cross back, adjustable straps, and lattice detail at front and back. 

Unsurprisingly, the image has notched up 1.1million likes in 24hours.

Beyonce also accessorised with a pair of gold flash tattoo bracelets on each wrist.

The superstar singer is currently holidaying in the Caribbean with her husband, Jay Z, and their daughter, Blue Ivy, who's three-and-a-half.

 

A photo posted by Beyoncé (@beyonce) on

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Her love of makeup is well-know. Indeed, there are those who have suggested that 17-year-old Kylie Jenner's heavy look is inappropriate for her age.

Certainly, her dark smoky eyes, highlighting and contouring, and – of course – her famously lined and glossed pout are designed to make a big impact. 

And although the California-native has been previously photographed out and about without her usual layers of foundation, she's never posted a makeup-free selfie.

Until now, that is.

Taking to Instagram, the teenager shared the unusual snap. In in she can be seen on a private plane – her skin appears entirely clear and clean of makeup.

Ms Jenner, who was on the way to Miami at the time, looks remarkably pretty and youthful, her big brown eyes in particular standing out.

Her fans evidently liked her new look too: within four hours, the snap notched up 850,000 likes.

Earlier this year, the reality TV star revealed that she loves to indulge pampering days.

"I usually take a shower or bath for about two hours and scrub my whole body.

"I love lotions – whole yoghurt lotions are amazing – and masks. And I put coconut oil in my hair."

She added: “I use a lot of scrubs. I like to use lavender ones before bed because it calms me.

"Taking your make-up off before you go to bed is good, and using sunscreen on your hands and face."

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First there were ‘no make-up’ selfies to support breast cancer and the water bucket challenge to raise money for ALS, now there is a new selfie trend!

Celebrities such as Georgia May Jagger have now joined the #SmearForSmear social media campaign, which was started by UK charity, Jo’s Cervical Cancer Trust in a bid to urge women to undergo smear tests.

 

Cervical Cancer Campaign #smearforsmear @JoTrust I nominate @sukiwaterhouse @caradelevingne @jasminebydesign

Ein von Georgia May Jagger (@georgiamayjagger) gepostetes Foto am

The move comes as the European Cervical Prevention Week is in full swing, with women across Ireland being urged to undergo a smear test. Cervical cancer is the second most common female cancer in Europe, with over 300 cases diagnosed in Ireland each year. 

Cervical Check Ireland have also launched their #ShareTheWisdom campaign, urging women to encourage one another to go for a smear test. 

To learn more about cervical cancer in Ireland, and find out when and where you can get your first or next smear, check out CervicalCheck.ie.

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Whether it’s their bottoms or their creepy injuries they’re showing off, it seems that the stars have no shame when it comes to selfies these days.

This is something that actress Brooke Shields demonstrated this weekend when she shared a terrifying selfie from one of the most frightening places in the world – the dentist’s chair!

The star took to Instagram to post a hilarious but equally disturbing shot of herself with a gigantic clear gum-guard in her mouth.

“My new heard shot taken at dentist!!!” joked the star.

Wow. We didn’t even know the human mouth could open that wide!

Needless to say, Brooke’s followers got quite the kick out of the funny post, with one commenting: “Been in the dental field for years…This cracked me up!!! Thanks for being so real…I’ve been a fan of you forever! You’re awesome!”

Well played, Brooke. Well played.

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Rihanna loves to share every part of her life with her fans, and they certainly missed her when she got kicked off Instagram before returning a few months ago!

Now, the singer has shared some stunning make-up free selfies with her fans, from what looks like a behind-the-scenes shoot or video. Rihanna posted four photos of herself pulling some funny faces and wrote: “She bored.”

Not a speck of make-up can be spotted on the Barbadian singer’s face – in fact we’re not sure why she wears it at all! The singer is no doubt still recovering from her big night at the Diamond Ball she hosted recently, where massive stars such as Brad Pitt, Jimmy Kimmel and the Kardashians were in attendance. We wonder if she has forgiven Brad for his speech yet…

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Made in Chelsea star, Binky Feltstead is ditching the make-up for Breast Cancer Awareness Month!

Binky, whose real name is Alexandra, announced her plan to join the #DaretoBare campaign – which urges women to put down the make-up for a day, a week or even a month in order to raise money and awareness for breast cancer – in her beauty blog on The Daily Mail.

She did admit that it wouldn’t be easy to go bare faced for a whole month saying: “As a self-confessed beauty junkie, I admit giving up make-up is quite a daunting prospect.”

The reality TV star also shared a picture of her make-up free face and assured her reader she was NOT wearing make-up: “Before anyone says anything, I’m not wearing mascara! I have semi-permanent last extensions that I can’t remove, but I can assure you I’m completely bare-faced.”

Binky looks great we think this month will be a breeze for her – and who knows, maybe she’ll give it up for good!

 

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By now, selfies are pretty much the glue that holds the internet together. No Facebook or Instagram feed is complete without a pouty close-up picture or twenty. How will anyone know how cool your outfit was if you don't nip into the bathrooms at work to take a cheeky mirror selfie?

Kim Kardhashian has even cashed in on the selfie obsession, with plans to release a book containing a whopper 352 pictures… of herself.

The problem with selfies though, it that they are kind of… well… lonely. Sure, your picture might get tons of likes, but is sitting in your room snapping picture after picture of yourself really the best use of your time?

A new campaign hopes to encourage people to involve others in their selfies, inspiring social media users to "get out there, be social, and take a #selfwe." The organisers, Colin and Sam, describe "selfwe" as "a word that embodies friendship and inclusion… a word that is easy to understand. A word that doesn’t totally suck."

A cute idea, but could it take off? Well, the guys are aiming for 10,000 selfwes in total before moving "into the next phase of our experiment"… very mysterious! They already have a pretty packed Instagram feed full of submissions from followers.

There's the obligatory holiday selfwe…

This amazing rollercoaster selfwe…

The "howiya Guard" selfwe…

And of course, the one that started it all!

We love this idea! Time to get snapping!

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Kirsten Dunst stars in a great new video about how the selfie culture affects a familiar face.

The video shows two girls who, without even asking, take photos with her and then don’t even talk to her.

Kirsten tells the girls “you can ask me a question” but as they already have their selfie – all they want her to do is tag them.

As the girls drive away they remember all of the great movies Kirsten has been in – but didn’t bother to talk to her about.

Has the selfie culture gone so out of control that we don’t even treat celebrities like real people anymore?

This certainly makes it seem that way, doesn’t it? 

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Michelle Keegan has opened up about the pressures of being in the public eye. 

The stunning former Corrie star was speaking to the Daily Star when she described how constantly being scrutinised can really take its toll: “I do feel under pressure. If I lose weight I’m too skinny and if I put on a few pounds people are quick to point it out. You can never win.

The star, who is set to be married to fiancé, Mark Wright over the next few months, also spoke about how issues like this can affect girls: “It used to affect me more a few years ago, whereas now if I’m feeling good in myself that’s all that matters. I think a lot of girls are under pressure and that is quite sad.”

We’re glad that she has found a way to ignore the haters and scrutinisers – there is no way it’s easy being in the public eye!

Surprisingly, Michelle also said she isn’t a fan of today’s “selfie” culture: “It’s scary. I don’t like the obsessive selfie culture, I really do feel sorry for kids these days.”

Don’t stop the selfies Michelle, we love them! Especially adorable ones like this!

 

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Millie Macintosh has proved that she is, in fact, human. She even gets the odd spot, and goes to bed like this!

Her husband Professor Green obviously doesn’t mind, as he uploaded a photo the next morning of the pair of them cuddled up together – spot cream and all, awh!

He captioned the photo: "Just woke her up with my phone alarm, the door bell going and setting off house alarms #MORNING"

The pair seem to have a great relationship, which we suspect is down to their shared sense of humour. Remember that photo Millie posted of Green’s ‘other bird’?!

A spoof advert for the rapper’s new album Growing Up In Public has been released too. Green pokes fun at his rags to riches story, and Millie also features in the ad. We’ve got to say, we love these two together! More selfies please!

 

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