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In a world full of Kardashians, we’re encouraged to be a Diana, but it’s not always easy to establish your own style and sense of poise when confronted by the same faces and trends day in and day out.

Finding your feet in the world of fashion takes time, but one woman who has done it with aplomb is Irish model, Louise O’Reilly.

Not only has she forged an incredibly successful career for herself as an international model, Louise has amassed a loyal following by sharing her own style insights on her blog Style Me Curvy.

We caught up with Louise, who recently joined forced with Dublin Fashion Festival and Westcoast Cooler as part of the #ThisIsMe campaign, and picked her brains on all things style-related.

1. Can you tell us what the #ThisIsMe campaign means to you?

I'm really thrilled to be part of a campaign that celebrates individuality and diversity. It's so important to encourage people to use fashion to embrace who they truly are.

I just loved West Coast Cooler's whole ideology behind the campaign for Dublin Fashion Festival and what it represents.

2. Have you followed trends in the past which didn't accurately represent you, and if so which ones?

There are so many trends each year I tend to pick and choose what works for me the best in terms of my own individual style and taste buds.

Definitely in the past – growing up as a teenager – I would have tried to copy my friends' style as I was so unsure of what to wear myself, but I think everyone goes through that phase. 

3. With Irish weather in mind, what trends are you all over this season?

I'm a big lover of Autumn/ Winter. I love layering, particularly high neck jumper styles mixed with skirts for a 60s style that works wonderful with tights for the colder months.

I love to invest in styles that will be here to stay for a few seasons, so A-line cut skirts with zip detail is definitely worth noting, a long lined structured coat or cosy parka with interesting trimming such as leatherette details or faux fur.

4. Did the world of modelling change your perspective on what it means to be 'stylish'?

It definitely has in many ways. On the model side we are somewhat restricted in what we can wear to castings for example.

The "model uniform" as such would usually be a black t-shirt, black skinny jeans and plain heels for castings, meaning your arriving to a client as a blank canvas for them to cast you for something.

But in the same way getting to travel around parts of the world and work on interesting fashion shoots or shows means you become totally open to other cultures sense of style and how they might put things together in a totally different way than we would.

It's definitely something that has changed the way I view fashion and style and has only made my obsession with shoes worse!

5. What are your three golden rules when it comes to your own personal style?

 I never avoid a trend I like because I'm a size 16.

Comfort yet style is always the key agenda. I have to be comfy!

I try add colour where possible and don't over accessorise. 

6. What three items of clothing could you not live without?

My Oasis biker jacket, River Island LBD and my biker boots

7. Who is your Irish style icon, and why?

I don't really have as style icon as such, but one person who I really admire would be Saoirse Ronan, her style is really individual to her, she's never afraid to show who she is and I love that in a person.

8. As an international model, you travel constantly – what is your go-to airport outfit and three carry-on essentials?

Usually it's all black as when I travel for work as you never know if you will have a last minute casting straight after your flight.

At the moment I've stuck to a suedette biker jacket, a black  jersey wrap dress, Adidas originals for added comfort and an oversized handbag to fit my blog camera and all my essentials. 

My three carry-on essentials are Carmex lip balm – brilliant for travelling and for all weather types – travel size Vichy Idealia moisturiser or Image Vital C hydrating moisturiser (both are brilliant) and Mac Studio Fix fluid foundation. 

9. Your blog is hugely successful, why do you think it resonated with so many women?

Thank you so much! Well, it's been a long journey and something I've worked so hard on.

The key point to Style Me Curvy is that it's about fashion for everyone. It's not about creating size divisions so whether a person is a size 6 or a size 28, there will always be something available for all sizes on my blog.

I also like to get people out of the 'size' mindset. I wear a size 16, sometimes an 18 or sometimes a 14. I buy what fits and that's what's most important, the fit and cut not what the label says. 

10. What are the three pieces of advice you would give your 16-year-old self when it comes to life, style and career?

What's meant for you won't pass you by

Stop dressing like someone twice your age.

Stop obsessing about your weight and take advantage of all opportunities that come your way. You only live once! 

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As we finally coax Michelle Keegan back over to the dark side, two more striking brunettes have decided to take a trip on the lighter side of lock life.

But while Kylie Jenner still looks relatively like herself, Geordie Shore’s Chloe Ferry’s next to white ‘do and cosmetic surgery addiction has left her looking totally unrecognisable.

Yesterday the 21-year-old reality star revealed her new look on Instagram and already her long blonde hair has garnered some pretty harsh reactions.

 

Bored of your hair colour and want a change try the amazing wigs by @carlbembridgehair

A photo posted by Chloe Ferry (@chloegshore1) on

 

Hair @carlbembridgehair

A photo posted by Chloe Ferry (@chloegshore1) on

 

Toon

A photo posted by Chloe Ferry (@chloegshore1) on

Thankfully for those who aren’t fans of Chloe’s brighter style, her new ‘do is the result of a convincing looking wig so presumably her dark tresses remain intact beneath.

We’re glad Chloe’s used a temporary measure to test this look as it hopefully means she’ll be returning to her roots in the near future.

 

Wellaye forgot to take me labels off me shoes

A photo posted by Chloe Ferry (@chloegshore1) on

 

Good life festival

A photo posted by Chloe Ferry (@chloegshore1) on

 

Who prefers the short hair ??

A photo posted by Chloe Ferry (@chloegshore1) on

 

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While Victoria Beckham has certainly proven herself a valuable asset to the fashion industry ever since dipping a toe in the world of designing, that doesn't mean everyone is a fan.

And they certainly don't hold back when it comes to communicating as much to the former Spice Girl.

Having shared numerous shots of her show during New York Fashion Week, the mum-of-four has come in for considerable criticism from Instagram users who have accused her of glorifying anorexia.

 

Thank u @pg_dmcasting! Amazing cast at #VBSS17 x vb #NYFW

A photo posted by Victoria Beckham (@victoriabeckham) on

Responding to an image the designer shared of the models chosen for her show, one of the star's followers asked: "Why do you celebrate Anorexia. I hope you don't bring your daughter up to also celebrate it to." (sic)

"It would be so refreshing to see @victoriabeckham employ more natural sized models…all I see is skin and bones… not the clothes." remarked another.

 

Thank u @esteelauder and @jueligeradrienne! Beautiful makeup at today's show from my #VBxEsteeLauder collection x vb #VBSS17 #NYFW

A photo posted by Victoria Beckham (@victoriabeckham) on

The comments have sparked major debate among Victoria's followers with some insisting that it's unrealisitic to suggest that designers choose bigger models while others slammed those using the word 'anorexic' to describe the women.

"That's so horrible to think someone is anorexic bc of there body type," wrote one while another asked: "How do you not know these girls are naturally skinny?"

 

I Joe. Always so honest x vb #VBSS17 #NYFW

A photo posted by Victoria Beckham (@victoriabeckham) on

Ad it wasn't only Victoria's models who had their appearance slammed by Instagram users, with some turning their attention to the designer herself.

After sharing a snap of herself following the show, Victoria wrote: "Thank u to my team for all their hard work on today's show", but looks like her style wasn't doing it for everyone.

 

Thank u to my team for all their hard work on today's show! x vb #dreamteam #VBSS17 #NYFW

A photo posted by Victoria Beckham (@victoriabeckham) on

"I'm sorry, this outfit looks awful on her.. drowns her. I love all her clothes and this is the worst I have seen her in," remarked one.

Ouch!

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Choosing a wedding dress is stressful enough in itself, but deciding on a dress which will suit multiple women is a mammoth task.

When one friend refuses to show off her arms and another friend just doesn't do high-neck, most brides-to-be have their work cut out for them choosing a shape, style and shade which flatters the women she has chosen as bridesmaids.

If you're currently struggling to appease everyone in your bridal party, you may want to check out the gown currently riding high on the 'most pinned' chart.

The Lace Illusion Neckline Dress from Camille LaVie comes in eight colours, boasts a crisscross pleated bodice and a stunning chiffon skirt.

Oh, and the best part? This floor-length gown can be worn multiple ways meaning that each bridesmaid can showcase or conceal whichever features she wishes.

Coming in between £118 and £134, it looks like this gown, which has been pinned a staggering 170,000 times, is your go-to gown for that oh-so-big day.

Christ, we'd wear to the local if we could get away with it.

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As women with more car-to-bar shoes than any other in our wardrobes, we thought we had heard every high heel hack under the sun.

Apply Vaseline to the edges to soften them up, wear them in with a pair of fluffy socks and never leave the house without at least 30 plasters and an air of gritty determination, but turns out we were wrong.

While we have our ankles sorted and our heels padded, we still struggle with that godforsaken pain in the ball of our foot when we’re attempting to get our strut on.

However, it looks like we can officially kiss goodbye to this all-too-familiar agony with the help of some medical tape or rubber bands.

No, hear us out.

According to those in the know, there’s a nerve situated between our third and fourth toes which causes the discomfort many of us simply accept, but by taping those toes together you immediately alleviate the pressure.

The method helps to keep your muscles aligned, the ball of your foot steady, and the rest of your night pain-free.

Pass the damn tape – we’re going in.

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When red carpet style is done right, it can set the whole tone for the evening.

Classy, relaxed and glamorous are all words we think of when it comes to red carpet style, however, the only words that are springing to our minds after last night's TV Choice Awards are ill-fitting, and dodgy.

Don't get us wrong, we think that everyone can wear what they want to, but if it was a stylist's job to make the stars look their absolute best, something went very wrong here:

Fearne Cotton

Ferne is totally breaking our hearts here. She's a celeb we look up to for rock'n'roll glamour, but this dress just looked a bit… off.

Between the baby pink top dress that just hangs, to the tight cerise dress underneath… It's a no from us.

 

Georgia Kousoulou

We're getting serious Cinderella-gone-wrong vibes from Georgia here. The royal blue dress is in a mass of wrinkles and cuts her in all the wrong places.

She has a gorgeous body, and we think this dress is totally hiding it. And big wedges? Really?!

 

Faye Brookes

The Coronation Street star left little to the imagination here. Now, don't get us wrong, it isn't the worst outfit, but between a thigh-high split, a plunging neckline and a bare midriff, it's too exposed for us.

We're feeling chilly just looking at her!

 

But, along with every bad outfit, there's a good outfit, and here's some we loved last night.

Stephanie Pratt

Stephanie kept it simple and classy with an embellished soft yellow dress. With just the right amount of sparkle, and not too much on show, we're loving her look.

And brownie points for her make-up, too. We adore the dewy look!

 

Katie Price

We know, we know. With her past dodgy outfits, Katie usually ends up on the other list, but we have to say, she happily surprised us last night.

Covering up what she usually shows off, Katie wore a backless white evening dress, and put her hair up in a gorgeous messy bun. Kudos, we like this look.

 

Ferne McCann

We love some sparkles here in SHEmazing! HQ, and Ferne's dress was FULL of them.

The former I'm A Celeb contestant wore strappy heels with her thigh-high split dress and kept her make-up and hair simple. We think she looks great!

 

Images: Rex Features

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Between VMA love declarations and heartfelt Instagram tributes, things between Rihanna and Drake seem to be moving at a surreal pace.

And since their suspected romance appears to be going from strength to strength, it is little wonder that fans have already found a link between RiRi’s latest tattoo and the One Dance singer.

Earlier this week the award winning songstress visited New York City’s Bang Bang tattoo parlour to have a camo shark tattooed to her ankle, and while to most people this may seem relatively insignificant, diehard fans have already found a place for it in the Rihanna/Drake love story.

 

 

Camo shark for my dear friend @badgalriri Also… I just found out you can zoom on IG- enjoy 🙂

A photo posted by Bang Bang (@bangbangnyc) on

 

According to Glamour, the Canadian rapper recently bought a camo shark for the Diamonds star while on a visit to Ripley’s Aquarium.

And while to many the shark may look like any old shark, Rihanna’s new ink does look suspiciously similar to the camo shark that Drake gifted her with.

 

 

Drake gave Rihanna a shark at the "Ripley's Aquarium" and she's carrying it with her

A photo posted by Rihanna-Diva.com (@rihannadiva) on

 

Whether or not this suspected link is ever confirmed, we have to admit that Rihanna’s shark tat is pretty damn cool.

Feat image: Getty

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Leopard print is one of those trends that’s always lurking in the background waiting to return to fashion in some new on point way.

Unfortunately though the cheetah trend has a pretty intimidating reputation – one which leaves many women wary of introducing it to their wardrobes for fear of stepping out dressed as Kat Slater II.

Thankfully, there is one foolproof way of channelling this style and that’s by following one of New York’s most idolised fashionistas and adding just a hint of print to an otherwise simple outfit.

Style influencer Olivia Palermo recently showed the world how leopard print should be done when she was snapped wearing an open-neck white cotton poplin shirt from Zara which features a nicely sized leopard print pocket.

Olivia paired the shirt to daytime perfection with a light blue pair of distressed jeans, yellow pumps, a top handle bag and oversized sunnies, but that’s not to say this chic piece couldn’t easily be dressed up with black skinnies, a coloured lip and a pair of heels.

The best part?  This shirt is currently available both in Zara stores and online for just €29.95.

Centre image: Splash

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Remember the last time you searched high and low for the perfect dinosaur tail, but couldn't find one for love nor money?

Yeah, us neither.

But that hasn't stopped ASOS from thinking one step ahead and stocking up on an accessory which might give us an idea how Kim Kardashian feels navigating a room full of Ming vases.

At £25 a pop, the super-shiny Tell Tails Dinosaur Tails straps onto your waist and protrudes from your bum… exactly how God intended.

Touted as a festival accessory, this intriguing butt ornament is bound to complement your flower crown and make day-glo make-up pop… right?

Well, it's currently sold-out so somebody thinks so.

And here was us thinking baby wipes, booze and battered wellies were all we needed for EP this year – Excuse us while we go and reevaluate our lives.

 

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Vogue: The modern-day equivalent of the bible for any self-confessed fashionista.

Mere mortals read it, models cover it, but only the very esteemed are featured within, so we are PUMPED for one Irish blogger right now!

Retro Flame, also known as Erika Fox, took the plunge earlier this year by deciding to leave her job and establish herself as a blogger in New York City, and boy, has it paid off!

Taking to Twitter this afternoon, the 24-year-old fashion and lifestyle blogger shared the milestone moment with online followers by retweeting Vogue and sharing a string of loveheart emojis, and they're all over it.
 

 

Days like today #retroflameNYC #cantbutlovethisplace

A photo posted by Erika Fox (@retroflame) on

Praising the former UCC and GTI student for her contribution to the world of fashion, one follower wrote: "No stopping you now Erika!"

Giving an insight into the look featured by the magazine, Erika told Instagram followers: "Just added these@SORELfootwear black boots to my wardrobe."
 

 

Weekend mode Off out for the day with the gang! #retroflameNYC

A photo posted by Erika Fox (@retroflame) on

"Sad that Summer is coming to an end but I'm more than ready to have Fall Fashion back in my life," she wrote.

"It's my favoirite time of year here in New York and I'm already outfit planning…of course!" (sic)

How amazing does she look?!

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If you've been only dying to channel your inner Kendall or Rihanna by rocking a nipple piercing but can't bear the thought of whipping it out for a piercer, you're going to be all over the latest offering from Life in Perfect Disorder.

With some of the biggest names in the music and fashion industry rocking bejewelled nipples right now, the New York-based clothing brand has given its customers the chance to do the same… without enduring the 'it definitely doesn't feel like a pinch' pinch.

And Instagram is all over it.

 

@reltubatokad in the Pierced Nipple Tee

A video posted by Life in Perfect Disorder (@lifeinperfectdisorder) on

Having launched the range back in March, the trend is quickly gaining momentum, and we're going to be honest here, we're more than a little intrigued.

 

#luving #pierced #body #lifeinperfectdisorder in store #glintshop ::: http://www.glintshoponline.com

A photo posted by Glint Shop-online Store!!! (@glintshop) on

From hoodies and T-shirts to crop top and swimming togs, Life in Perfect Disorder's line isn't for everyone, but it's definitely a range that has made fashion-forward grammers sit up and pay attention.

And while we can't see ourselves splashing $125 on a piercing T-shirt, they do look a lot better than we thought they would.

 

Winding down with one more… @jessieandrews for @id_magazine by @stephcammarano & @hollabackboi

A photo posted by Life in Perfect Disorder (@lifeinperfectdisorder) on

Something to think about…

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When it comes to photoshopping, there very much exists an 'us versus them' attitude.

With both the modelling industry and many high-profile individuals quick to deny the extent to which they photoshop their photos, we mere mortals are often left feeling a mixture of cynicism and betrayal.

And while we're all too aware that photoshop is as vital an element as the model herself, many of us still aspire to attain the 'perfection' created after the final shot was snapped.

Pulling down the barrier which exists between us and them, model, Iskra Lawrence, decided to share an image of herself  before and after spending ten minutes photoshopping herself.

"Shocking it only took me about 10 minutes to photoshop myself to "perfection". But WTF is perfect?" wrote the 25-year-old.

"We weren't born thinking flaws made you less beautiful we are taught by society and the media that we should feel insecure about our flaws so we buy into certain products etc to "improve" or attain perfection."

"I wanted to post the unretouched pic right next to the retouched one so you could see the impact of how a few edits all done on my phone can completely change the way someone looks," Iskra explained.

Perplexed by the idea she would want to mislead her Instagram followers, she added: "I can't leave home everyday retouched & live in the "real world" airbrushed so why would I want to pretend to be online?"

In the post which has racked up almost 140,000 likes since its recent upload, Iskra finished by writing: "What's real is you and you are good enough cus those "flaws" make you completely unique." (sic)

And the best part? Most Instagram users thought Iskra looked better in the before snap.

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