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Well, well, well; those snakes have officially been BANISHED. That's right…Taylor Swift is back with a phantasmagorial bang.

Her new pastel-themed tune is called ME! and it's a beauty, as well as featuring the great Brendan Urie from Panic! At The Disco. 

Rumours are flying that ME! was supposed to actually precede Reputation, but when sh*t went down with the media regarding the Kardashians and Kanye West, she decided to show her dark side first.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by 4.26 (@lookitsswift) on

Our pal Taylor has been dropping hints for weeks about her latest musical endeavour, and the pastel colours hint at a return to her 1989 roots. 

Fresh from her Time100 success, Swift's return show's yet another streak for mastering her personal marketing brand. 

The video is adorable, and features a Parisian aesthetic with the pop star even speaking French at one point. Très bien henny. There's also a nod to Mary Poppins in there too, randomly.

The gal loves Easter eggs, and there's plenty of hidden meanings in the Dave Meyers-directed video.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by ᴛᴀʏʟᴏʀ ꜱᴡɪꜰᴛ (@taylorswiftinternational) on

One thing's for sure…TS7 is going to be MAJOR.

Here are Twitter's most outrageous reactions to TayTay's new music video:

1. Fans have been #attacked.

2. Brendan Urie in suspenders

3. Spread the rainbow

4. This detective discovered a possible feature from the album;

5. Is she ENGAGED? Also we adore her kitty's cameos.

6. Her kitty fam possibly  just expanded

7. She has resurrected from the dead:

8. She's certainly changed her colour palette…

9. Reputation was dropping hints left, right and centre b*tches!

10. Swifties are incapable of remaining calm:

11. Is Taylor supporting Brie Larson's Unicorn Store?

12. She damn switched the light on:

13. Applicable to group projects, we think:

14. Her fans would die for her, but Instagram ain't having ih…

15. The feels are a little strong, to say the least:

At the moment, Taylor is currently on track to break the record for fastest music video to reach 100 million views on YouTube, after Ariana Grande's Thank U, Next and BTS' Boy With Luv.

It's surpassed 13 million views in just three hours, which is phenomenal.

Without further ado, here's Taylor's new video. Indulge in it, if you haven't already seen it. If you've already seen it, watch it again. It's worth it.

Feature image: Instagram/@swifties.jp 

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Ooooh, we wouldn’t like to get on the bad side of Tay-Tay, that’s for sure!

Taylor Swift has jumped to the rescue of one of her fans who was subjected to some very negative comments from a troll on Tumblr.

The ironic part? One of the user’s offensive statements claimed that Taylor probably doesn’t even use her own Tumblr account. I think we can say that the troll definitely got what was coming to them when Ms Swift herself shut them down.

“Why do you seem to think Taylor Swift loves you? She doesn’t love you,” the cruel post began. “You don’t know her. Would you stop posting like she knows you or is actually reading it already, because she’s not.

“It’s probably not even her using her tumblr. So, please stop.”

And just in case the user thought they hadn’t sufficiently insulted their victim, they threw in one final upsetting insult. “Also, everyone seem to think you’re pretty, don’t they? Well, I think you think you are with all your selfies. Your not.”

Luckily, the Bad Blood singer caught wind of the abuse her little Swifites were suffering and came to the rescue.

“Trying to figure out if I’m more offended by the senseless negativity or the fact that he/she/it used the wrong form of ‘you’re.’ I doubt we will get apologies for either crime,” the 25-year-old posted.

“We must now forget about this and keep groovin/using correct grammar.”

Somehow we think the Tumblr troll is feeling pretty ashamed right about now… Or at least they should be! 

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