Wink With Mink Lashes secures spot in Arnotts & Brown Thomas
Wink With Mink Lashes has shared the amazing news that they have been crowned winner of Arnotts Pitch '24 competition. This prestigious win means the brand secures a place both in-store and online at Planet Beauty in Arnotts & Brown Thomas.
This is a milestone win because Wink With Mink is the first ever lash brand to be stocked in Ireland's most iconic department stores Arnotts & Brown Thomas.
Wink With Mink was founded by lash artist Shona Mahon and since its launch, has revolutionised the lash market with its cruelty-free, reusable, and biodegradable lash systems.
Shona created the Speedy Lash Starter Kit following her personal experience of having an allergy to lash extensions. She created this innovative solution that allows people to get salon-quality results at home.
Speaking about the wonderful achievement, Shona explains, “We did it!! We are the winners of Pitch '24 at Arnotts! By ‘we,’ I mean me and you. So many of you came into Arnotts to see what our lashes are all about, and you fell in love. I wanted to create an interactive customer experience and break down the misconception that lashes are difficult to apply.”
“Over 400 of you booked into the Lash Bar in just 5 weeks, where I showed you how to apply the lashes — keeping them on for seven days and reapplying them again and again at home. None of this would have been possible without the incredible support from everyone at Arnotts, as well as Eversheds Sutherland LLP and BKK advisors. It’s a dream to now say that our lashes and Lash Bar are a permanent fixture in Arnotts Planet Beauty.”
Wink With Mink’s Speedy Lash Kit (€34)
At the heart of the brand is this game-changer for beauty lovers that went viral on TikTok. The all-in-one kit allows users to achieve flawless, long-lasting lashes in just minutes. It has been designed with convenience and sustainability in mind, catering to all skill levels and personal styles. The biodegradable lash clusters are applied underneath the natural lashes, creating an undetectable finish that lasts for up to seven days.
There are two versatile styles to choose from, including:
- Au Natural: Ideal for an everyday, subtle ‘your lashes but better’ look — this style offers effortless elegance and enhances natural beauty.
- Luxe Volume: For those who love a bit of glamour, Luxe Volume adds instant length and bold, eye-catching volume.
Speedy Lash Mini Travel Kit (€19)
This handy kit includes everything you need for at-home lash extensions that stay on for a week. The biodegradable and reusable lash clusters will last for up to 9 lash applications — that's 9 weeks of stunning lashes! You can also choose between Short or Long lengths to suit your own personal style.
Perfect for holiday travel, the mini kit features:
- 12 lash clusters in the new Chic style
- Mini Clear Bond for invisible hold
- Mini Sealant to lock in lashes for up to 7 days
- Mini Remover for easy, gentle removal
- Tweezers for precise application
Speedy Lash Refill Packs (€15)
For those who already love the Speedy Lash Kit, Wink With Mink’s Refill Packs are the latest addition to the lash collection. You can now top up on your favourite lash style and length without purchasing a whole new kit. Each refill pack contains 40 lash segments made from the softest cashmere material, which can be reused up to ten times. The refill packs offer lengths of 8mm, 10mm, 12mm, and 14mm, allowing you to customise your lash look for any event.
Choose from two styles:
- Au Natural: For an everyday ‘clean girl’ look, these lashes create a natural, subtle enhancement.
- Luxe Volume: Perfect for adding bold volume and length for a glamorous lash look, ideal for special occasions.
